Copper vs Freshsales: The Complete 2026 Comparison
Choosing between Copper and Freshsales for crm? This in-depth comparison breaks down pricing, features, user ratings, integrations, and real-world use cases to help you make the right decision. Both tools serve the crm category, but they take distinctly different approaches to helping teams get work done.
Founded in 2013, Copper is a CRM built natively for Google Workspace, living inside Gmail and Google Calendar. Meanwhile, Freshsales was founded in 2010. Freshsales (by Freshworks) is a modern CRM with built-in phone, email, and chat capabilities. Let us dive into how they stack up across every dimension that matters.
Quick Verdict
Copper and Freshsales are neck and neck with identical G2 ratings of 4.5/5. Your choice comes down to priorities: pick Copper if you value Google Workspace integration and Contact management, or Freshsales if you prioritize Contact management and Deal management. For budget-conscious teams, Freshsales offers better value at the pro tier ($15/user/month (Growth)).
At-a-Glance: Copper vs Freshsales
Before we dive into the details, here is a high-level overview of how Copper and Freshsales compare across the key criteria most teams care about when evaluating crm software.
| Criteria | Copper | Freshsales |
|---|---|---|
| G2 Rating | 4.5/5 (1,100 reviews) | 4.5/5 (1,200 reviews) |
| Free Plan | $23/user/month (Basic) | Free (up to 3 users) |
| Pro Pricing | $49/user/month (Professional) | $15/user/month (Growth) |
| Enterprise | $99/user/month (Business) | $39/user/month (Pro) |
| Founded | 2013 | 2010 |
| Key Features | 12 features | 12 features |
| Integrations | 10+ integrations | 10+ integrations |
| Category | CRM | CRM |
| Website | www.copper.com | www.freshworks.com/crm/sales |
About Copper
Copper is a CRM built natively for Google Workspace, living inside Gmail and Google Calendar. It automatically captures contacts and interactions, reducing data entry and making it the go-to CRM for Google-centric teams and agencies. Founded in 2013, Copper has built a reputation in the crm space, earning a 4.5/5 rating on G2 from 1,100 verified user reviews. The platform offers 12 distinct features and integrates with 10+ third-party tools.
Copper's core strengths include Google Workspace integration, Contact management, Pipeline management, Email tracking, Task management. Teams that choose Copper typically value its approach to Google Workspace integration and Contact management, which sets it apart in the crowded crm landscape.
About Freshsales
Freshsales (by Freshworks) is a modern CRM with built-in phone, email, and chat capabilities. Its AI assistant Freddy provides lead scoring, deal insights, and sales forecasting, making it a strong choice for growing sales teams. Since its founding in 2010, Freshsales has grown to serve teams worldwide, achieving a 4.5/5 G2 rating from 1,200 reviews. The platform provides 12 key features and supports 10+ integrations.
Freshsales's standout capabilities include Contact management, Deal management, Built-in phone, Email tracking, AI-powered lead scoring. Teams gravitating toward Freshsales often prioritize Contact management and Deal management, making it a strong fit for organizations that need these specific capabilities.
Pricing Breakdown: Copper vs Freshsales
Pricing is often the deciding factor when choosing crm software. Here is how Copper and Freshsales stack up across their pricing tiers. Note that both tools may offer annual billing discounts, and prices shown are for monthly billing as of 2026.
| Plan | Copper | Freshsales |
|---|---|---|
| Starter / Free | $23/user/month (Basic) | Free (up to 3 users) |
| Pro / Business | $49/user/month (Professional) | $15/user/month (Growth) |
| Enterprise | $99/user/month (Business) | $39/user/month (Pro) |
Pricing verdict: Freshsales is the more budget-friendly option at the pro tier, costing $15/user/month (Growth) compared to $49/user/month (Professional) for Copper. However, pricing alone should not drive your decision -- consider the total value each platform delivers relative to its cost. A tool that costs more but saves your team hours each week may actually be the more economical choice in the long run.
Keep in mind that both tools offer free plans or trials, so you can test each platform before committing. For teams of 10 or fewer, both Copper and Freshsales provide functional free tiers that let you evaluate the core experience without spending anything.
Feature Comparison: Copper vs Freshsales
Feature availability can make or break your team's productivity. Below is a detailed comparison of every feature offered by either Copper or Freshsales. This checklist covers 21 features across both platforms, giving you a comprehensive view of what each tool brings to the table.
| Feature | Copper | Freshsales |
|---|---|---|
| AI-powered lead scoring | No | Yes |
| Activity feed | Yes | No |
| Built-in phone | No | Yes |
| Chat campaigns | No | Yes |
| Contact management | Yes | Yes |
| Custom fields | Yes | No |
| Custom reports | No | Yes |
| Deal management | No | Yes |
| Email tracking | Yes | Yes |
| Freddy AI | No | Yes |
| Goal tracking | Yes | No |
| Google Workspace integration | Yes | No |
| Leaderboards | Yes | No |
| Pipeline management | Yes | No |
| Reporting | Yes | No |
| Sales sequences | No | Yes |
| Task management | Yes | No |
| Territory management | No | Yes |
| Visual sales pipeline | No | Yes |
| Web forms | Yes | No |
| Workflow automation | Yes | Yes |
Copper offers 12 features while Freshsales provides 12. The features unique to Copper include Google Workspace integration, Pipeline management, Task management. Freshsales's unique features include Deal management, Built-in phone, AI-powered lead scoring.
Integrations: Copper vs Freshsales
In today's software landscape, no tool exists in isolation. The integrations a crm tool supports determine how well it fits into your existing tech stack. Here is how Copper and Freshsales compare in terms of third-party integrations.
Shared integrations (6): Gmail, Google Calendar, Slack, Zapier, QuickBooks, HubSpot. Both tools connect to these popular platforms, so if these are your critical integrations, neither tool has an advantage.
Unique to Copper: Google Workspace, Mailchimp, DocuSign, RingCentral.
Unique to Freshsales: Freshdesk, Outlook, Segment, Xero.
Both platforms support Zapier or similar automation tools, which means you can build custom integrations even if a native connection is not available. When evaluating integrations, focus on the ones your team uses daily rather than the total count.
User Ratings and Community Sentiment
Real user reviews provide invaluable insight beyond feature lists. Here is how the community has rated Copper and Freshsales on G2, one of the most trusted software review platforms.
| Metric | Copper | Freshsales |
|---|---|---|
| G2 Rating | 4.5/5 | 4.5/5 |
| Total Reviews | 1,100 | 1,200 |
| Years on Market | 13 years (since 2013) | 16 years (since 2010) |
With identical ratings of 4.5/5, both tools enjoy strong user satisfaction. Freshsales has more total reviews (1,200 vs 1,100), which gives its rating slightly more statistical weight.
Which Tool Should You Pick? Use-Case Verdicts
The best crm tool is not universal -- it depends on your team size, budget, workflow requirements, and existing tech stack. Here are our recommendations for three common scenarios that cover most teams evaluating Copper and Freshsales.
Scenario 1: Small Teams and Startups (Under 20 People)
For small teams on a budget, Freshsales offers a more affordable entry point with its Free (up to 3 users) free tier. Freshsales may be easier to adopt quickly due to its more focused feature set, reducing onboarding time. However, Copper offers more room to grow as your team scales, with 12 features compared to 12.
Our pick: Freshsales -- Faster setup and lower complexity for small teams.
Scenario 2: Mid-Size Companies (20-200 People)
Mid-size teams need robust crm with good reporting and integrations. Copper offers integrations with Google Workspace, Gmail, Google Calendar, Slack, while Freshsales connects to Freshdesk, Gmail, Outlook, Slack. For cross-functional teams, Copper provides stronger customization options. Both tools handle enterprise-grade workloads, but the Freshsales's higher G2 rating (4.5/5 from 1,200 reviews) suggests better overall satisfaction at scale.
Our pick: Freshsales -- Higher G2 rating (4.5/5) and stronger user satisfaction.
Scenario 3: Enterprise and Software Development Teams
At the enterprise level, integration depth, security, and workflow customization matter most. Copper's enterprise plan ($99/user/month (Business)) comes at a premium compared to Freshsales ($39/user/month (Pro)). For development teams specifically, look at Git integrations: .
Our pick: Freshsales -- More extensive user base providing better community support and proven reliability.
Final Recommendation: Copper vs Freshsales
After analyzing pricing, features, ratings, integrations, and real-world use cases, here is our bottom line on the Copper vs Freshsales decision.
Choose Copper if: You want Google Workspace integration, Contact management, Pipeline management, and your team values a focused tool that does fewer things well. Copper's $23/user/month (Basic) entry point makes it accessible to try, and its 10+ integrations ensure it fits into most tech stacks. Despite being newer (founded 2013), Copper has proven itself with 1,100 G2 reviews.
Choose Freshsales if: You prioritize Contact management, Deal management, Built-in phone, and your team needs a streamlined tool without unnecessary complexity. At $15/user/month (Growth) per user per month (pro tier), Freshsales is the more affordable option. Freshsales's 16-year track record speaks to its reliability and staying power.
Whichever tool you choose, we recommend starting with the free plan or trial to evaluate how it works with your specific team's workflow. Run a two-week pilot with a small project before making a company-wide commitment. The right crm tool is the one your team will actually use consistently -- and that can only be determined through hands-on experience.
Switching Between Copper and Freshsales
If you are currently using one tool and considering switching to the other, here are some tips to make the migration smoother. Most crm tools support data export in CSV or JSON formats, and both Copper and Freshsales offer import functionality.
Start by exporting your current projects, tasks, and custom fields. Map your existing workflow to the new tool's structure before migrating data. Plan for a 2-4 week transition period where both tools run in parallel, and designate team champions to help with adoption. Consider using a third-party migration service if you have complex data structures or a large number of projects to transfer.
Frequently Asked Questions
Is Copper better than Freshsales?
Copper and Freshsales are closely matched with identical G2 ratings of 4.5/5. The best choice depends on your specific needs: Copper excels for teams wanting Google Workspace integration, Contact management, Pipeline management, while Freshsales is stronger for Contact management, Deal management, Built-in phone.
How much does Copper cost compared to Freshsales?
Copper's pro plan costs $49/user/month (Professional) while Freshsales's pro plan costs $15/user/month (Growth). Copper starts at $23/user/month (Basic) and Freshsales starts at Free (up to 3 users). Enterprise pricing is $99/user/month (Business) for Copper and $39/user/month (Pro) for Freshsales.
Can Copper and Freshsales integrate with each other?
While direct integration varies, both Copper and Freshsales connect to common platforms including Gmail, Google Calendar, Slack, Zapier, QuickBooks. Third-party tools like Zapier can bridge any gaps between the two.
Which tool is easier to learn, Copper or Freshsales?
Copper (founded 2013) and Freshsales (founded 2010) take different approaches to usability. Copper generally has a simpler learning curve with fewer features to master, while Freshsales offers more features but may take longer to fully adopt.
What are the main differences between Copper and Freshsales?
The key differences are: (1) Pricing -- Copper starts at $23/user/month (Basic) vs Freshsales at Free (up to 3 users). (2) G2 ratings -- Copper has 4.5/5 vs Freshsales at 4.5/5. (3) Features -- Copper focuses on Google Workspace integration, Contact management, Pipeline management, while Freshsales emphasizes Contact management, Deal management, Built-in phone. (4) Founded -- Copper (2013) vs Freshsales (2010).
How We Compared Copper and Freshsales
This comparison is based on publicly available data including G2 user ratings and review counts, official pricing pages, published feature lists, and integration directories. Ratings and pricing data are approximate and were last verified in 2026. We encourage readers to check each tool's official website for the most current information, as pricing and features may change.
Our analysis covers pricing (free, pro, and enterprise tiers), features (21 features compared), integrations (20 total across both tools), user ratings (combined 2,300 G2 reviews), and use-case suitability (small teams, mid-size companies, and enterprises). We aim to provide objective, data-driven comparisons to help you make informed decisions.
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